You are currently viewing Graduate Marketing Executive / FMCG Category Executive

Graduate Marketing Executive / FMCG Category Executive


£25000 – £32000/annum Plus full benefits package
Full Time / Permanent
Hammersmith and Fulham, Greater London

Our client is a global leader in food manufacturing selling products in over 100 countries with 25 factories worldwide. They are a great company to work for offering excellent career progression and job satisfaction. They are currently looking for a Graduate Category Executive to be based in Hammersmith, West London to work with and support the Senior Category Manager, they see category management as key to future success and the delivery of the company’s ambitious growth plans. This role is critical in allowing the company to demonstrate their knowledge and leadership across the categories and to drive the development of progressive partnerships with the retailers.

Graduate Category Marketing Executive Main tasks and responsibilities:

* Work with the Head of Category, Senior Category Manager & Category Managers to develop the Customer category relationships, across all product categories, in an unbiased and objective manner

* To work with the category team to be the voice of the shopper both internally & externally

* To work with the Category Managers on key retailer range reviews, in particular:

Providing examples of instore execution

Interrogating merchandising plans and recommending how to optimise them

Identifying & analysing key outcomes of range reviews as they go live in store, ahead of data availability

In time to become the category point contact for specific channel insights

* To deepen & enable the category knowledge of internal stakeholders by:

Sharing branded performance headlines as market data becomes available

Publishing accurate & insightful category reports, monthly

Sharing topline category overviews, deep dive insights or market news in a variety of meeting forums

* To give a clear view on the performance of both branded and own brand product launches:

Tracking sales performance & distribution build

Identifying successes to learn from

Recommending corrective actions where necessary

Understanding if each initiative brings incremental growth or grows through cannibalisation

* To support the exploration of new categories via instore and desk research to identify key insights & build knowledge

* To co-ordinate the capture of key instore events eg Christmas, Pancake Day

* To maintain the Retailer Range Review Calendars

* To ensure the integrity & accuracy of external data sources via monthly coding reviews, database management & regular liaison with agency partners.

Graduate Category Marketing Executive Key Stakeholders:

Brand Team / Commercial Team / Product Development / Retailer buying, category insight, development & merchandising teams / Data & Insight agencies

Graduate Category Marketing Executive Candidate Profile

The successful candidate will have the energy and ambition to make a significant contribution to the future success of the business. They will thrive in fast paced, action orientated environments and relish new challenges, managing multiple priorities and working collaboratively with their colleagues to deliver a shared goal.


* A 1st or 2.1 degree

* An interest in pursuing a career within Marketing, Category within the FMCG industry


* Strong communication

* Excellent analytical thinking, attention to detail and interpretation of data

* Hard working , highly organised and efficient

* Team worker with good interpersonal skills

* Able build positive internal & external working relationships

* Ability to deal with pressure & multiple priorities

* Working knowledge of excel & powerpoint

The Individual:

* A ‘can do’ attitude, happy to ‘roll up’ their sleeves

* Dynamic and creative with analytical integrity

* Forward thinking and proactive

* Has a natural curiosity to look beyond the brief & beyond the data, asking why?


The role is based full time in the West London office (Hammersmith)

Graduate Category Marketing Executive Company Package:

The role offers excellent career prospects working for a market leader and a comprehensive benefits package including training, health care, free eye tests and £90 towards glasses, a good pension, 25 days holiday plus bank holidays, life assurance and wellbeing initiatives.

If you would like to apply for this role, please send an up to date copy of your CV to Kate Evans as soon as possible quoting reference GP238i

To apply for this job please visit

Leave a Reply